The bawiq journey started in the summer of 2016.
It is an idea born out of sheer frustration personally experienced by Raj (Founder/CEO) when it comes to getting his grocery shopping done. In a fast-paced society, the hours of the day are sometimes not enough to get things done, this includes getting groceries. We tend to rely on delivery services through phone or online which could be difficult to navigate, takes hours to arrive, getting the wrong items delivered, and have massive charges.
These days we can get a freshly cooked meals from our favourite restaurants – but not basic groceries. Time, product availability, and location are major factors that we deal with on a daily basis when it comes to purchasing basic necessities.
Thereafter, Raj, capitalizing from his years in the retail industry, spent every moment learning, exploring, and developing a structure where basic groceries will come to our doorsteps within 30 minutes, bypassing major hindrances like language barriers, inaccuracy of items, slow delivery services, and additional charges. Hence, your one-stop grocery app, bawiq was born.
A friend from the past happened to pass by one day and Raj spoke to him about bawiq. In September 2017, Rafik joined Raj on the journey and together they started operationalizing bawiq. In almost every café in Abu Dhabi, both Raj and Rafik spent hours discussing and charting every milestone to bring bawiq to reality. Shabab joined the team in January 2018 making the foundation of bawiq more solid.
bawiq Marketing L.L.C. was established in Abu Dhabi, UAE in late 2017 with a vision to become a top tier regional grocery app across the UAE. Since then, we have been meeting every milestone successfully, working to achieve our goal of becoming the M-commerce app grocery of choice that is accessible to everyone. As the team grows larger, the vision gets stronger.
The bawiq team strives to provide professional and unparalleled service while being conscious and committed to protecting the environment by providing deliveries in recycled and reusable carrier bags, hence removing millions of plastic bags from our environment.
Today, from its head office in Abu Dhabi, bawiq is preparing to take the M-commerce app sphere by storm.